Agents fetch, parse and reason over your pages. Most of the time they succeed quietly. When they do not, nothing breaks, no error appears, and no analytics event fires. They simply skip you, or they answer from bad assumptions. This audit tells you which of the two is happening.
The term comes from Addy Osmani, Director of Engineering at Google Cloud AI, who published an Agentic Engine Optimization framework in April 2026. He is explicit that this is a practitioner's view from inside the developer-tools world, not a Google-wide recommendation. That caveat matters, and we will not pretend otherwise when we sell this to you.
A crawler fetches pages and stores signals. An agent fetches pages and tries to do something with them: answer a question, complete a task, or write code against your API. It reads the whole page in one or two requests, counts tokens, and decides whether the content fits its context window. If it does not fit, it may silently truncate it, skip it, or fall back on assumptions and invent something.
There is no scroll depth, no time on page, no button clicks, no form fills. A human takes four to eight minutes navigating your site; an agent compresses that into one GET request and moves on. Your funnel shows nothing, which is exactly why this goes unnoticed for years.
Each check maps to something an agent needs in order to use your site. If any of them fails, you are invisible to the part of the market that is already asking an assistant rather than a search box.
Does your robots.txt let AI crawlers through, or quietly block them? A block means total invisibility with no error message. We check GPTBot, ClaudeBot, PerplexityBot, Google-Extended and the rest against your actual file.
Do you have an llms.txt? A flat Markdown directory that tells agents what you do and where to find it, so they do not have to crawl your whole site guessing. Cheap to add, most sites do not have one.
How big is each page in tokens? Agents working in the 100K to 200K context range will skip or truncate anything oversized. We measure your real pages and tell you which ones are too heavy to be read in full.
Is your content parsable without a visual layout? Does it need JavaScript to render? Agents do not see your design. They see structure, headings and text. We check whether your key content survives that translation.
Does anything tell an agent what you can actually do, in a format it can read? An agent that has to infer your services from marketing prose is guessing. A structured capability file is not guessing.
Is your schema.org markup complete and valid? It is the cheapest thing an agent can read about your business, because it is machine-written. Gaps there are the most expensive omissions, since it is where you would have been found.
The audit below is fixed price and covers all six checks, including the two the free tool cannot do: reading your robots.txt and fetching your llms.txt. Start with the free check, and only pay if it tells you something you did not already know.
Scores one page for the four checks it can judge from HTML alone: structured data, headings, metadata and content depth. Nothing to sign up for. Most people start here and never need the paid audit.
Every check run against your live site, with a written report explaining what is failing, why it matters to AI agents specifically, and what to change. Plain English, no jargon, and yours to keep whether or not you do the work with us.
You get asked for recommendations rather than found through search. You have noticed referrals arriving from ChatGPT or Perplexity with no obvious source. You have a website that looks fine to you and you have no idea whether anything can read it. You are the kind of business an assistant would recommend if it had a clean enough picture of you.
You get all your customers from referrals and word of mouth, and you have no intention of changing that. You need more local Map Pack visibility, which is a different problem with a different answer. You want to be told that AI will replace your website. It will not, and this is not that pitch.
Looking for the other half of the picture? Video SEO covers the surface AI answers most often cite for local searches, and Local SEO covers ranking in the Map Pack itself.
Two minutes, no login, and it tells you whether your page is readable. It cannot see your robots.txt or llms.txt, so a clean score is a good sign, not a guarantee. We will tell you where the line is.